Life’s operating system

Creative Direction   |   Digital   |   Design   |   Exhibition   |   Gamification

Asurion provide support for the everyday devices which we rely on. The cover offered by Asurion in conjunction with Tesco Mobile was recently relaunched as Tesco Mobile Protect.

The creative team were approached to develop a look and feel for the Tesco Mobile Protect exhibition launch at a Tesco event at Celtic Manor in Newport, UK.

We designed a Winter Wonderland themed experience, complete with three interactive games exemplifying instances in which customers’ devices are protected. Our team organised the practicalities, props and decoration to bring the Winter Wonderland to life.

Each participant was given a ‘goodie bag’ with contents reinforcing important top line messages about the benefits of Tesco Mobile Protect.